Nimbuzz social messenger pre-installed on new Micromax handset

All-in-one award-winning app adds “social” to the Mobile Chatting phone

the multi-community mobile social messaging, (geo) presence and VoIP provider has signed a major distribution deal with Micromax Informatics Ltd, India’s leading provider of cellular fixed wireless telecommunications. Nimbuzz will be pre-installed in the Micromax Handset “Ezpad Q3”, which has been test-launched in June.

The Nimbuzz application powers the Ezpad Q3 handset’s appeal, marketed as the mobile chatting phone by Micromax, to be distributed across its 10,000+ retail stores in India.

Quoting Mr. Vikas Saxena, Country Head – Nimbuzz India, “We welcome all 3 million Micromax customers to Nimbuzz! Growing well over 900,000 new users per month, our software enriches the value chain of the mobile ecosystem. Users, who are looking for a device that fits their lifestyle, operators, looking for new APRU magnets, and handset manufacturers looking for a value add to differentiate, all profit from Nimbuzz’s mass market solution.”

Speaking on the partnership Mr. Rahul Sharma, COO, Micromax Informatics Ltd., said, “Our association with Nimbuzz and their award-winning multi-community mobile social messaging service will bring about a paradigm shift in the way youth communicate. Nimbuzz enhances the value proposition in our mobile phone market strategy in India, which revolves around high-quality innovative technology with superior features at a very pocket-friendly price. The EzPad Q3 has been designed to maximize communication by providing pre-installed chat, in addition to SMS.”

About Nimbuzz
Nimbuzz is a multi-community mobile social messenger, combining instant messaging, (geo) presence, and VoIP. The free application lets users connect and interact with their buddies across popular communities, including GTalk, Yahoo Messenger, Windows Live Messenger (MSN), Skype, ICQ, AIM and social networks including Orkut and Faceboook.
Blog: http://india.blog.nimbuzz.com
Twitter: http://twitter.com/nimbuzz

Media Kit: www.nimbuzz.com/press

Headquarters Contact: Tobias Kemper +31646645659, tobias@nimbuzz.com
India: Syed Shahnawaz Karim, Adfactors PR +91 9810748158, shahnawaz.karim@adfactorspr.com

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